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Myeongdong Shopping Street: The Best Places for Bargains in Seoul

Myeongdong Shopping Street is a bustling hub of retail in Seoul, known for its vibrant atmosphere and diverse shopping options. This iconic area attracts both locals and tourists, offering everything from high-end fashion to street food delights. If you're on the lookout for fabulous bargains and unique finds, here are the best places to explore in Myeongdong.

1. Myeongdong Underground Shopping Center

One of the best-kept secrets in Myeongdong is the Underground Shopping Center. This hidden gem features numerous shops selling fashionable clothing, accessories, and beauty products at discounted prices. Browsing through this labyrinth of stores can lead to some incredible deals, making it a must-visit destination for savvy shoppers.

2. Cosmetic Stores Galore

Beauty enthusiasts will find Myeongdong to be a paradise, as the street is lined with popular Korean cosmetic brands. Stores like Innisfree, Skin Food, and Etude House often have promotions and sales. Don’t forget to look for “buy one, get one” deals, as well as limited edition products that are exclusive to Myeongdong.

3. Street Food Stalls

While shopping, take a break and indulge in some of Myeongdong’s famous street food. From spicy tteokbokki (rice cakes) to crispy hotteok (sweet pancakes), the food stalls offer delicious snacks that won’t break the bank. Enjoying a meal while strolling makes for a perfect shopping experience.

4. Fashion Boutiques

Myeongdong features an array of local and international fashion boutiques, offering trendy apparel at affordable prices. Many small shops frequently update their inventory, providing fresh styles for those who like to stay ahead of trends. Keep an eye out for sales and clearance items to maximize your shopping experience.

5. Lotte Department Store

This multi-story department store located at the edge of Myeongdong offers a wide selection of international brands alongside local designers. It's a great spot for finding unique items, and they often have seasonal sales. Make sure to check the Lotte Duty-Free section for luxury items at discounted prices — ideal for travelers looking to save on their purchases.

6. Myeongdong Cathedral

While shopping is the main event in Myeongdong, take a moment to appreciate the stunning Myeongdong Cathedral, located nearby. This historic site allows shoppers a peaceful atmosphere to reflect amidst the hustle and bustle. It’s a great place to recharge before heading back to the shops for more bargains.

7. Young and Trendy Shops

As you walk along Myeongdong, you'll discover numerous shops that cater to the younger crowd. Stores such as 8 Seconds and ZIOZIA offer trendy fashion at reasonable prices. With frequent discounts and special promotions, these shops are perfect for those searching for stylish yet budget-friendly clothing.

8. Souvenir Shops

No trip to Myeongdong is complete without picking up some souvenirs. The area is filled with shops selling everything from traditional Korean crafts to K-pop merchandise. These items make for fantastic gifts and mementos of your time in Seoul. Bargaining is not common here, but watch for special promotions that can help you save.

Myeongdong Shopping Street is truly a shopper's paradise, combining the thrill of finding great bargains with the excitement of discovering new trends. Whether you are hunting for cosmetics, fashion, or delectable street food, Myeongdong has something to offer everyone. Plan your visit and dive into the delightful world of shopping in Seoul!