Myeongdong, one of Seoul's most vibrant districts, is a haven for shoppers and tourists alike. With its bustling streets filled with an array of fashion boutiques, beauty stores, and delectable street food, it’s the perfect destination for first-time visitors looking to immerse themselves in Korean culture and trends. Here are some of the best shopping street destinations you shouldn’t miss when exploring Myeongdong.
The heart of Myeongdong is, unsurprisingly, Myeongdong Shopping Street itself. Stretching nearly a mile long, this lively thoroughfare is lined with a mix of global brand stores and local boutiques. Shoppers can find everything from high-end fashion to unique local products. Make sure to check out popular Korean beauty brands like Etude House, Innisfree, and The Face Shop, each offering a range of skincare and makeup products.
For those interested in local jewelry and fashion designers, Myeongdong 8 is a must-visit. This shopping complex is not only home to trendy shops but also features restaurants and cafes where you can take a break from shopping. Look out for unique pieces that you won’t find anywhere else!
If you're looking for a more upscale shopping experience, the Lotte Department Store in Myeongdong is the place to go. This multi-level shopping destination offers everything from luxury brands to gourmet food. Visit the underground food court for an array of delicious Korean dishes, or browse the expansive beauty and luxury fashion sections.
Aritaum is a popular beauty store that showcases various Korean cosmetic brands. Perfect for picking up high-quality face masks, skincare, and makeup, Aritaum offers a vast selection at reasonable prices. The knowledgeable staff can assist you in finding the perfect products to enhance your beauty routine.
While technically not in Myeongdong, a visit to the nearby Dongdaemun Design Plaza offers another level of shopping experience with a twist. This architectural marvel combines art, fashion, and culture. The area surrounding DDP features various night markets that remain open late into the night, offering unique fashion items and accessories that suit any style.
No shopping trip in Myeongdong is complete without indulging in its renowned street food scene. Wander along the streets to find stalls serving up delicious treats such as tteokbokki (spicy rice cakes), hotteok (sweet pancakes), and the iconic Korean fried chicken. Make sure to also try the famous ice-cream waffle cones!
While not a shopping destination, Myeongdong Cathedral is a serene spot to visit amidst the chaos. This beautiful Gothic-style church is one of the oldest in Korea and adds a cultural element to your Myeongdong experience. Take some time to appreciate its architecture and quiet ambiance before heading back to the shops.
Venture into the smaller alleys off the main roads, and you’ll find local markets where artisans sell handmade crafts, clothing, and accessories. These markets give a more personal shopping experience and the chance to find one-of-a-kind souvenirs.
In conclusion, Myeongdong offers a rich shopping experience packed with various attractions for first-time visitors. From the bustling shopping streets to the delightful street food stalls, there’s something for everyone in this dynamic district. Don’t forget to bring your camera and your shopping bags!